Notebook Entries on {category_name}

Kurt Vonnegut illustrates storytelling archetypes.

DK’s video “The Future of Publishing” uses creative copywriting to drive home the ad’s message. Clever.

Rip huge. Surfboard Logo Library curates a collection of logos waxed into the identity of surfing.

An look back at the logo design trends of 2009.

A collection of 150 vintage airline logos from around the world, courtesy of the Museum of Flight.

A collection of heavy-hitter logos, all designed with the ubiquitous Helvetica.

Jacek Utko opines about the role design can take in revitalizing the modern newspaper at TED.

Lexington, Kentucky sports a logo of a different color for the World Equestrian Games, courtesy of Pentagram.

To me, this is what branding is all about. It’s iconic; it’s creative while keeping true to the client; and I love the saddle-blanket-as-event-banner concept.

Proverbs for socializing online from AdAge.

Inspiring set of logos from Argentinean designer Ignacio Macri (via Simplebits)

MoMA’s Creative Director for Graphics and Advertising Julia Hoffmann reapplies the iconic MoMA logotype with the help of Pentagram, bringing a much more modern feel to the museum’s printed collateral.

Brand New on the justification behind Pepsi’s new identity system:

The contents are at once hilarious, pretentious and delirious as they try to establish Pepsi as the center of the universe.

Considering the time and effort that went into the creation of this document will literally take your breath away.

Pentagram designs the identity and brand structure for 100% Design, an international series of architecture and design showcases, featuring tightly-executed geometric sans-serif typography.

A great collection of vintage ads from the Mad Men era of the 1950s and 1960s.

TV commercials from every U.S. presidential campaign since 1952, from The Museum of the Moving Image. (via Khoi Vinh)

A visual history of 50 well-known logo designs from Adobe to Yamaha.

The team behind the identity for the Vancouver 2010 winter Olympic Games reflects on the research and creative process used to create the branding. Although the use of the coined-to-be-catch-word transmoflection is over-the-top, I really like the concept of visually blending natural and man-made elements into a kind of bio-urban fusion used throughout the identity.

Flickr set of logos from the mid-1970s.

Twelve of the most iconic logos designed by the legendary Saul Bass.

CNN hired legendary letterpress shop Hatch Show Print to design and print promotional materials for the upcoming debate, because you can’t beat the real thing. Awesome.

The best posts of 2007 in social media, marketing, SEO and more. (via Seth)

Tips for writing copy for the Web, from Copyblogger

Scott Heiferman hits the nail on the head 50 times.

Monochrom takes a look at the power of brands by giving Austrian’s a marker and a sheet of paper and asking them to draw twelve logos from memory. If you think your brand is cutting through the noise, see how these giants fared. (via Coudal)

Neil Tortorella outlines his recipe for successful marketing proposals with handy resources from Creative Latitude